Microsoft Overpowers iPhone and BlackBerry in Markets
Mobile phones aren’t just considered as a want nowadays, they’re considered as a need for millions of people.
Nokia, Microsoft, BlackBerry and Apple are one of the top mobile companies that compete for the top spot in the mobile niche of technology. It can’t be denied that these four are on the top of their games and are now just seeking to improve their products to entice more customers.
Just recently, a blog from Microsoft containing some statistics about their sales in some places came out and this did not escape the eyes of the media. Microsoft had stated in their blog, “”Windows Phone has reached 10 percent market share in a number of countries, and according to IDC’s latest report, has shipped more than Blackberry in 26 markets and more than iPhone in seven.” From a mere reader’s eye, this statement will show the advancement of Microsoft in mobile phones and is just saying how more people get more of the Windows Phone rather than the highly sought-after iPhone and its close competitor, Blackberry. Windows Phone defeating the two in many places is quite a feat.
However, for those who have keen minds like Nick Wingfield from The New York Times interpreted this quite differently. For him and the others, it is very interesting that there was no mentioning of the markets in the Microsoft’s blog; and what he found outburst out a huge bubble in Microsoft’s statement. Kevin Restivo gave Nick the set of markets in where Microsoft ‘defeated’ Blackberry and iPhone: Argentina, Croatia, India, Poland, Russia, South Africa and Ukraine, and the rest of Central and Eastern Europe.
Total number of shipments actually do not reflect the total sales of a product and considering that iPhone has a higher retail price, it is most likely be bought by people from the gray market, a section where IDC cannot count even the number of sold mobile phones. This just concludes that it is not accurate to say that Microsoft really outnumbered Blackberry and especially iPhone in these places. Most of these markets are small and some are even thriving in the gray market. No one can really point out the one highest in sales, but at least, Microsoft outnumbered them in shipments of mobile phones. Still a feat, I guess?